How AI is changing the graphic design industry

AI is a powerful technology and there is no dearth of its merits. It’s disrupted many industries and today we highlight how it has impacted the graphic design sector.

It can work as your assistant when you do creative work and help you achieve photorealistic effects, find the right content with an intuitive search, and more.

These examples show that AI has not just forayed into digital design space but rather become an indispensable component to give a new direction to the industry.

This brings us to another important question:

Can AI replace designers?

AI tools are all the rage today. However, the good news is that graphic designers needn’t fear them. This is because at least at this stage, AI can only serve to make graphic design easier.

AI tools can limit the legwork for graphics designers and perform repetitive tasks for them so that they can focus on the bigger picture. In other words, AI is not going to replace designers but merely work as their assistants. At least that’s what we can surmise for now.

This is because there are some major limitations of AI today:

Understanding nuances that come naturally to humans

AI has come a long way today, but it’s far from being even comparable to human intelligence. This is because we humans have emotional intelligence which AI doesn’t have.

We are capable of understanding body language, the subtle changes in voice and tone, and the messages we get when we read between the lines. This understanding of common nuances is absent in AI.

So, it can be difficult to make an AI software understand what we really want it to do when there are subtleties in the design.

Occasionally, it can happen that you lay down the requirements for a simple website interface or app design that has a certain connotation, but the AI program you are using interprets it differently.

Originality

What makes us humans special is our ability to imagine. So many geniuses who walked on the face of the Earth created music, paintings, and poems that are simply out of the world and can’t be replicated. AI doesn’t have that kind of capacity- it can’t imagine.

Human touch

We know that ecommerce has exploded today. However, many people still prefer shopping from local stores.

This is because they get a personalized experience by shopping offline- the friendly store owner can understand their requirements and give recommendations in a way that can’t be matched by an online service.

The same principle can be seen in graphics design. There are many entrepreneurs who want a human touch, a human being who can listen to their problems and create designs that aptly meet their needs.

Bottom line of AI and graphic design

Artificial intelligence is a powerful technology and there is no dearth of its merits. It’s disrupted many industries and we can see more achievements in the time to come as the technology becomes closer to human intelligence.

That said, AI is still pretty much dependent on us and requires inputs from graphics designers to do most of the tasks. So, for now, AI has simplified graphics design to a great extent, at least for people who don’t have a design background.

However, to tap into its full potential, we need to wait a little longer.

Published by Carl Dean on ClickZ

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